Pick n Pay Smart Shopper portal

A place to manage your Smart Shopper card.

Pick n Pay requested a web portal for Smart Shopper customers to manage their cards and more.
What we did

UX Design

UI Design

Web development

PnP required a place for Smart Shopper customers to maintain their Smart Shopper cards, a feature currently not available on the Pick n Pay website. The portal follows on from the existing PnP brand in style and design. It makes use of large buttons for a simple to navigate menu, with form elements stacked for an easy flow through each process.

The web portal allows customers to register a new card, block and replace cards, update their personal details as well as communication preferences. An additional feature is a space for competitions to be held exclusive to Smart Shopper customers.

The portal integrates with the Pick n Pay CRM systems, as well as online customer accounts, and their Smart Shopper program.


Would like to thank you for the excellent work done on the Smart Shopper portal. Your turn around time and flexibility in getting things done is out of this world. The design, layout and ease of use of the portal shows that you know the industry well. Having this functionality available to Pick n Pay Smart Shopper will really drive value and helps make customer service easily available to customers anytime of the day. Craig, your team is world class and I enjoy every minute of working with team Refresh.

JP van Wyngaardt

Operation & Systems Manager, Smart Shopper, Pick n Pay

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