A well-designed newsletter campaign is a highly effective brand building tool. It can generate great traffic to your website through email marketing and produce valuable leads.
We can design a once-off template used for frequent emailers or design custom emailers for specific campaigns. We ensure the newsletters are engaging and attractive, which encourages click-throughs to your website.
Refresh has designed newsletters for a number of clients including corporate, adventure sports and media companies.
Refresh is an authorised reseller of the popular newsletter management systems: GraphicMail and MailChimp. Both of these systems manage the sending of email newsletters, managing lists and monitoring stats. This data is an important part of creating strategies that drive the right kinds of web traffic.
The features of our online newsletter software include:
Create and edit HTML email newsletters for sending and archiving. Newsletters can also be set up to be edited within your website content management system, and sent via your website URL.
Create subscriber databases or create a customised subscription form for users to subscribe and unsubscribe themselves to newsletter groups on your website. Generate segmented lists to target and send to specific demographic groups.
Download statistics of open rates, clicks, subscribes and unsubscribes per mailing list or individual newsletter.